Innovations of MUJI is not simply a process of creation, it is a review of living by “Searching and
Finding”. Searching throughout the world for durable and long-lasting daily necessities, MUJI improves the
found items to fit into the changing lifestyles, culture and customs among different countries, and
reproduces them at reasonable price. From 2003, “Found MUJI” project started its journey of searching. By
polishing the skill to search for good products with sharp eyes, MUJI explores the preserved value behind,
retains the essence of these good products and re-tailor them into MUJI goods that fit the modern life.
As the first Found MUJI independent store in overseas, Found MUJI store in Hong Kong will demonstrate the
traditional porcelains from China, Vietnam and also the daily necessities from Iberia, base on the opening
theme of ‘World Dishes’. To widen the horizon of our customers towards the daily living across the world, in
order to find out one’s most suitable lifestyle.